TECH SCALE-UPS
Let your tech company shine internationally
To help achieve your tech company's objectives, we engage in detailed discussions with you and collaboratively develop a targeted marketing strategy. Rob Snoeijs, co-founder of Websters and an engineer, has successfully guided numerous tech start-ups and scale-ups, helping them thrive on an international scale.
SHOW THE BUSINESS VALUE OF YOUR TECHNOLOGICAL INNOVATIONS
We understand the specific challenges of tech companies, whether it's a tech start-up with an electronics idea or a biotech scale-up with a revolutionary innovation. Because we have extensive experience and a good understanding on a technical level of what you are doing, together we can take important steps forward in marketing strategy and communication execution.
We support tech start-ups and scale-ups sometimes right from their inception. Afterwards, we usually continue to support you and your company for years by constantly responding to your changing marketing needs. Usually, we immediately go international to show the world that your firm offers solutions that deliver real business value for your customers.
We love storytelling and focus on international (trade) media and launch press releases on technical innovations and customer applications. We also create videos, organize trade fair booths, and communicate strategically to different target audiences. In addition to growing your digital community, we increasingly trigger the interest of larger companies in your organization. We also optimize your online visibility and run sophisticated advertising campaigns to attract those already considering relevant investments.
READY TO SCORE?
My name is Rob Snoeijs and I am one of the co-founders of Websters. I regularly work with accountants, founders and company managers to bring out the story of their tech company appropriately. As an engineer, I have been working for several decades for spinoff companies emerging from knowledge centres such as KU Leuven and UGent.
Like no other, Rob understands entrepreneurs well, both young founders and seasoned business leaders. ‘Like a well-oiled tandem, I gradually professionalise your marketing activities and ensure name recognition among parties and communities of interest. I also take initiatives with a more concrete marketing goal, such as setting up webinars, defining trade fair stands, submitting conference papers, working out advertisements, creating media publications, etc.
In short, I provide a marketing power boost to your organisation, together with the talented and experienced digital marketers who support me.
ANTLERON
We have been working for biotech pioneer Antleron for more than 5 years. Besides the logo and brandbook design, we worked together to sharpen the marketing strategy. Next in line was a brand-new website and building its own community. Today, online communication includes photo and video supported stories and flashes about innovations, applications, customer projects, specialists, etc. Together with partners and customers, we also realise international cross-media press releases and project-oriented campaigns, brochures and trade fair stands.
"Thanks for all the advice & guidance to help shape the Antleron story over the past few years!"
- Jan Schrooten, CEO Antleron
HAMMER-IMS
As one of our first customers, the founders of Hammer-IMS knocked on our door. With their new KU Leuven spinoff, they wanted to enter the market with their unique digital measuring technique for non-contact measurement of the thickness and density of e.g. industrial nonwovens, plastic films and woven fabrics. We expanded their digital communication, developed brochures, distributed press releases to (trade) media, provided exhibition stands, recorded and edited videos, etc. Hammer-IMS has since grown rapidly and crossed the Atlantic to conquer the world.
"Websters was for Hammer-IMS the growth-enabler!"
-Tom Redant, CTO Hammer-IMS
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What are the employment conditions?As an expatriate, you are on the payroll of Websters, which is a Belgian incorporated company: Standard benefits package Market-compliant salaries Company car Hospitalization insurance Group insurance Furthermore Websters takes care of immigration services Websters takes care of visa administration. Websters supports the getting-started period with housing and transportation services. Belgian tax rules apply. Websters takes out an additional health insurance. Employee benefits from the same social protection as EU residents. This includes 13th and 14th month of salary (extra salary for summer holiday and the end-of-the-year period). In Belgium, the salaries are coupled to the index. So when there is inflation, the salaries automatically adjust to the inflation % on a yearly basis.
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What does the Belgian IT landscape have to offer?Belgium ranks among the Top 5 for ICT & business skills according to Harvard Business Review Belgium has a universal and free higher education system which renders it as one of the highest ranking countries in education and mathematics. Belgium ranks among the TOP 5 most productive countries in terms of GDP per capita per hour work. This means work of our collaborators needs to be efficient and effective. Belgium is located at the crossroad between the Nordic Scandinavian and Southern mentality; a mix between efficiency and people oriented. “Belgians are more do-ers than talkers”.
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What is the standard of living in Belgium?Belgium is a relatively small country in the heart of Western Europe with approx. 12 million residents. Belgium has excellent health care and the average life expectancy of its inhabitants is 82 years. Furthermore, Belgium offers: Excellent education ranking High level of social protection High level of equality High level of wealth accumulation (11th in global ranking on average wealth and in 2023 first in median wealth).
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Who is Websters?Websters is a digital agency specializing in IT consultancy and marketing consultancy. Websters started off in 2010 under the name ThinkerIT and rebranded in 2017 as Websters. Websters commercializes its BINARTA platform for mobile website development. Websters has a strong entrepreneurial spirit where customer care, brutal honesty and teamwork form the backbone in our daily work activities.
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Where is Websters located?Websters is rooted in Leuven in the center of Belgium. Leuven is a thriving university city characterized by a high standard of living, the highest level of innovation and known as an attractive small-scale city with 60 000 inhabitants and 42 000 students. Leuven as well as Belgium has an active and multicultural community.
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What customers does Websters serve?CORPORATE & GOVERNMENT The corporate and governmental market drive the large scale IT projects and is in constant need of IT consultancy. Websters supports these projects with IT consultancy by experienced multi-talented collaborators. Typical assignments range from 3 months up to multi-year projects. Key is that Websters is a good matchmaker in efforts to pursue satisfaction of both customer and collaborator satisfaction. SME TECH COMPANIES Websters delivers marketing services to Flemish SMEs. This is a good stepstone for SMEs seeking both short and long term IT consultancy. Websters is in a good position to serve SME in different ways. START- & SCALE UPS The KU Leuven University along with other Belgian universities are a strong catalyst for medtech and fintech start-ups. There is a strong high-tech ecosystem in the triangle between Leuven, Eindhoven (Netherlands) and Aachen (Germany). Websters finds a good cultural fit in this region.
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What is an IT Consultant?The basis of IT consultancy is that a service provider company delegates specialized IT profiles to its customers. This can be for corporate or government assignments, in both short and long term contracts. Traditionally there is a growing demand for IT developers, in both corporate and public sectors. Consultants benefit from social protection as they are employed by consulting firms, and at the same time, they have the flexibility to work in companies and on projects that correspond to their preferences.
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What is Websters IT consultancy activity?The goal for Websters’ IT consultancy activity is to scale it towards a premium and first-tier digital agency. The focus is on IT development consultancy. Our services incorporate premium care towards both our customers and our collaborators. Special attention towards performance development and managing suitable assignment matches.
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How can I join the Websters Team?Wie? IT developers with strong technical skills and a team-oriented character Recruitment process Step 1. Upload CV on www.websters.be/jobs Step 2. Candidate interview Step 3. Technical assessment Step 4. Contract
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Do I need a work visa to come and work in Belgium?Free access for all EU residents For Non-EU residents Work permit by sponsor company Residence permit For Non-EU dependants Dependant visa Can automatically work in Belgium Validity for 1 year, then extra application for 3 years. After 5 years, possibility to apply for permanent residence. Websters takes care of visa administration. The time required for visa administration and relocation varies. On average, take into account the following timelines: Apply for work permit & residence permit (approx. 4 to 8 months), possibly dependant on visa application Relocation and getting started in Belgium (circa 1 month)
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What are typical IT programmer profiles for consultancy?Tyical medior and senior profiles but Websters also offers a platform for bright starters. Key is that the consultants deliver the quality. Therefore Websters is home for top talent. Common business technologies Backend: Java, C# .NET, Node.js Frontend: AngularJS, React, jQuery, TypeScript Cloud: AWS, Azure Trends in the Belgian market AI Blockchain Security Cloud